Love the Hidden Grounds Coffee concept and want to be a part of our growth? Help spread the love by becoming franchise owner at Hidden Grounds Coffee! Our coffee businesses are perfect for coffee lovers and foodies and those who are passionate about creating a memorable experience.
Owning and operating a coffee shop is not always a walk in the park, so potential franchisees must be up for the challenge and ready to reap the rewards of being a business owner. If you’re serious about becoming a Hidden Grounds Coffee operator, complete the form below to download an application. Submit your completed application via form, and we will get the ball rolling. Keep in mind that we are actively seeking franchises in the following markets, however, we are open to broadening our horizons for the right fit.
markets & locations
We are looking for good operators, who want the pride, challenge and rewards of owning your own Hidden Grounds Coffee in the following markets and we will consider if you have a great location in your city or market that is not listed below.
- New Jersey(Hoboken, Redbank, Asbury Park)
- New York City (Manhattan & Brooklyn)
- San Francisco and nearby cities in California
- Atlanta, GA
- Houston, TX
- Chicago, IL
- Boston, MA
Q: WHAT IS MY INITIAL INVESTMENT AND HOW MUCH CAPITAL DO I TYPICALLY NEED?
A: Hidden Grounds Coffee franchises are available for the total initial turn-key investment of US$200,000 – US$450,000, includes an initial franchise fee of $30,000.
The Hidden Grounds Coffee Franchise Program offers opportunities for single unit franchises in designated markets across the U.S. There are exceptional opportunities available for multi-unit developers in some of the most highly ranked markets in the U.S. Major metropolitan areas require that multi-unit developers develop a minimum of three stores over a stipulated timeframe.
We require that single-unit operators have a minimum net worth of $200,000 of which $100,000 must be liquid capital. Multi-unit developers must have liquidity totaling $150,000 per store that they are seeking to develop.
Single-unit developers must live in the market they are seeking to develop.
Multi-unit developers must either live or operate existing businesses in the market they are seeking to develop.
Multi-unit developers must have restaurant operational or development experience.
Q: WHAT DOES THE US$200,000 – US$450,000 INVESTMENT INCLUDE?
A: The investment range covers all fees, construction costs, starting inventory, décor, equipment, and even includes working capital. Essentially, these numbers represent everything you need to open and operate a Hidden Grounds Coffee. Your investment could be higher depending on what area of the country you are interested in.
Q: ARE THERE ANY CONTINUING OR ONGOING FEES AFTER I PAY THE INITIAL FRANCHISE FEE?
A: Yes, you pay an ongoing royalty fee of 5% of weekly sales. Advertising expenses of up to 2%, currently 1.5%, of weekly gross sales may be required to be paid into the Hidden Grounds Coffee Marketing Fund.
Q: HOW MUCH MONEY CAN I MAKE FROM A HIDDEN GROUNDS COFFEE INVESTMENT?
A: Since the actual results of individual franchises are based on factors that are not within control of Hidden Grounds Coffee, we do not provide estimates of profits or revenues.
Q: WHAT TYPES OF LOCATIONS ARE SUITED FOR HIDDEN GROUNDS COFFEE?
A: Hidden Grounds Coffee locations are generally about 1500 square feet. They are usually located in neighborhood and community strip centers, power centers and business district locations. The optional area is typically densely populated, has significant traffic count, and is highly visible and located near numerous traffic generators.
Q: DOES HIDDEN GROUNDS COFFEE MAKE MONEY ON ANY PRODUCTS OR SUPPLIERS DISTRIBUTED TO THE STORE?
A: No, Hidden Grounds Coffee doesn’t markup any goods, items, or supplies distributed to the store. We believe that by helping our franchisees reduce their cost, they will in turn be more profitable and open more stores.
Q: DO I HAVE TO RUN THE STORE?
A: You are not required to run the store, but successful stores are those operated by the owner(s), an operating partner or a seasoned manager.